Introduction to Asset Management #3 Trust, Communication, and Hard Conversations
Calling all who aspire to become an Asset Manager!
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Event Details
Asset Management for Property Managers – Session 3: Trust, Communication, and Hard Conversations
Strong asset management depends on more than numbers—it requires trust, clear communication, and the ability to navigate difficult conversations with confidence. In Session 3 of this three-part series, we focus on the people side of asset management.
This session explores how effective communication, consistent reporting, and productive meetings build credibility with owners, leadership, and stakeholders. We’ll also address how to prepare for and lead hard conversations around performance, expectations, and accountability—without damaging relationships.
Designed for property managers ready to elevate their role, this session provides practical tools you can immediately apply in owner communications and internal discussions.
What You’ll Learn
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How trust is built (and lost) through communication
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Best practices for reporting that supports transparency and alignment
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How to run effective meetings with owners and leadership
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Strategies for preparing for and navigating hard conversations
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Communicating challenges and outcomes with confidence
This session concludes the three-part Asset Management for Property Managers series. Attendance at Sessions 1 and 2 is helpful but not required.
Pricing
Pricing:
Members: $55
Non-Members: $105
Sponsorship: $300
CEU Credit
As an approved OREA provider, this program may be applied for 1 CEU towards your real estate license renewal or your NAA credential.
Contact
Ericka Hargis, Education Coordinator
Content Leader
Trevor Calton is a commercial real estate executive and asset management consultant with 25+ years of experience across acquisitions, financing, and operations. He is the President of Evergreen Capital Advisors, and founder of Real Estate Finance Academy, where he trains CRE investors, brokers, lenders, and other professionals in underwriting, capital strategy, and asset management.
Trevor previously served as Director of Asset Management for Home Forward (Housing Authority of Portland), overseeing strategic and financial performance for a 300+ property (6,000+ units) affordable housing portfolio. He has brokered hundreds of commercial real estate transactions and advised clients on acquisitions, dispositions, debt financing, and equity strategy.
Trevor also taught masters-level Real Estate Finance and Investments at Portland State University from 2011 to 2019. He earned his MBA and BS in Business Administration from the University of Oregon and is a Certified Continuing Education Provider for the Oregon Real Estate Agency.