Live Webinar: LeasingSeries with Katie Rigsby Part 3 - Leasing Doesn’t Hibernate: Keeping Your Leasing Skills Hot When the Market is Cold
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Event Details
Part 3 - Leasing Doesn’t Hibernate: Keeping Your Leasing Skills Hot When the Market is Cold
When the market cools, many leasing teams slip into survival mode, waiting for traffic, hoping for leads, and feeling the pressure of slower conversions. But the most successful communities don’t hibernate during slow seasons; they prepare, strengthen, and sharpen their leasing skills so they’re ready when demand returns.
Leasing Doesn’t Hibernate is a high‑energy, practical session designed to help multifamily professionals stay proactive, confident, and effective even when the phones are quiet. Participants will learn how to build a strong prospect pipeline, maximize every lead, and use downtime strategically to improve performance, enhance marketing, and elevate the customer experience. This session blends best practices, real‑world examples, and actionable tools your team can implement immediately to keep leasing momentum strong, no matter the season.
- Identify proactive strategies for generating future leasing opportunities during slower traffic periods.
- Build and maintain a healthy prospect pipeline through intentional follow-up and relationship building.
- Evaluate daily priorities that improve leasing effectiveness beyond conducting tours.
- Develop a personal action plan that positions you for success when market activity increases.
Pricing
Members: $99.00 for Series
Non-Members: $70.00 Each Class
Sponsorship: $300
Content Leader:
Katie Rigsby, CAPS, CAM, CALP, is a multifamily maven with 26 years of experience in residential property management. Her career spans roles as a Leasing Professional, Property Manager, multi-site supervisor, and senior executive, where she led teams of more than 200 employees, managed multimillion-dollar budgets, and oversaw diverse real estate portfolios.
She holds the Certified Apartment Portfolio Supervisor, Certified Apartment Manager, and Certified Apartment Leasing Professional credentials from the National Apartment Association and serves as NAAEI Faculty, facilitating credentials and supporting industry education nationwide.
As President and CEO of Katie Rigsby Inspires, LLC, she provides consulting and professional development services designed to strengthen customer service, sales, marketing, leadership, and Fair Housing compliance within property management teams. Katie is actively involved in both her state and national apartment associations, is a licensed Louisiana Realtor, and a professional member of the National Speakers Association. Katie is dedicated to delivering engaging and inspirational learning experiences with a side of humor.
Event Sponsorship Available
CEU Credit
As an approved OREA provider, this program may be applied for up to 4.5 CEUs towards your real estate license renewal or your NAA credential.
Contact
Ericka Hargis, Education Coordinator